WHO WE INTERVIEW
ICM conducts literally hundreds of thousands of research interviews across the globe each year and we speak to a very wide variety of different people.
Respondents range from Consumers to CEO’s of large corporate companies, through to Doctors, Pharmacists, Voters, Citizens and Members of Parliament.
To find out more about the types of people we interview please visit the individual sections.
Find out how we interview or visit our Panels, Qualitative & Omnibus sections.
